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Lilly Software & IBM Co-Sponsored Successful
TOC Executive Seminar Series



13 June 2003, Hampton, NH (USA) —Richard T. Lilly (Dick Lilly), founder of Lilly Software Associates and a pioneer in the manufacturing software industry, recently partnered with Dr. Eli Goldratt for a successful seminar series in Los Angeles, California, Chicago, Illinois, and Mahwah, New Jersey. The seminar, entitled “Changing the Process to Gain a Competitive Edge,” focused on Dr. Goldratt’s Theory of Constraints (TOC) and on the concepts outlined in his most recent business novel, Necessary But Not Sufficient. The event was well attended by Lilly Software customers, prospects, industry analysts, and editors from leading trade publications. Lilly Software will offer a webcast of the seminar on June 24th and 26th.


“Eli knows how to put on a show to help manufacturers understand the changing business roles in today’s manufacturing environment,” says Peggy Smedley, Editorial Director for Start magazine who attended the seminar. “He’s a master at hitting home the issues of manufacturing while demonstrating through humor how underlying principles of TOC and DBR can help manufacturers sleep better at night. He eases a manufacturer’s pain with a technology twist.”


These half-day seminars addressed the issue of why so many ERP and supply chain implementations do not deliver the anticipated return on investment. Companies often implement technology, only to arrive at the same decisions faster, but they should be exploring the underlying business processes or logic to achieve significant results. As Dick Lilly explained, based on his personal experience with MRP and MRP II, the business processes determined by ERP are fundamentally flawed because they are based on work-arounds originally developed using insufficient computing power. Eli Goldratt extended this discussion by outlining an alternative set of business rules and measurements for companies to gain an advantage over competitors. He focused on the proven benefits of TOC and Drum-Buffer-Rope (DBR) scheduling.


"Presenting with Dick Lilly offers me a rare opportunity,” says Eli Goldratt. “For many years, I have spoken and written about deficiencies in the business rules and measurements inherent in many ERP systems today. Working with Dick, who was instrumental in creating many of these rules, and having him highlight the real life dynamics that drove the deficiencies, validates the premise of my most recent novel, Necessary But Not Sufficient. It also provides our audience with engaging discussions and a powerful roadmap for strengthening their companies.”


Lilly Software has been creating energy around the TOC management strategy, and companies and analysts are taking notice. Bill Swanton, Vice President, Research from AMR Research attended one of these seminars and subsequently released an AMR Research Alert on May 22nd, called “Realize Benefits From Enterprise Applications—Or Else!” In this article, he highlighted the need for manufacturers to optimize their use of technology and noted: “Lilly Software has been adopting the TOC approach in its software and its sales (see the AMR Research Alert article, “Lilly Steps Up to TOC Business Process Change Services,” January 9, 2003). The program is starting to get some momentum with several production-oriented engagements underway, and now by branching out to sales and marketing constraints with the help of outside TOC consultants.”


Based on the positive response and feedback from these seminars, Lilly Software, with support from co-sponsor IBM eServer iSeries, will be re-broadcasting the Chicago event on June 24th &26th.  Companies interested in learning more about combining strategy and software to manage business constraints and deliver bottom-line results can register for this webcast at www.lillysoftware.com/seminars/ntp_tocdbr_reg.cfm to register.

About Lilly Software Associates

Lilly Software Associates, Inc. provides a complete line of enterprise and supply chain solutions for manufacturers and distributors. The VISUAL Enterprise™ suite of products helps companies capture and analyze real-time data about all their business processes using ERP, Project Management, Business Performance Management, Quality Management, Customer Relationship Management, and Warehouse Management System capabilities. From award-winning software to strategies in Lean Manufacturing and TOC, Lilly Software offers companies the tools they need for higher productivity and profitability.

Most VISUAL® applications run on Windows® 98, Windows NT, Windows 2000, Windows XP, UNIX®, LINUX, Novell®, using SQLBase®, Microsoft SQL Server®, or ORACLE® relational databases.

Lilly Software has received many industry awards for its products, service, and financial growth since its inception. Most recently, the company has been voted one of the Top 10 Best of Breed solutions for manufacturing by readers of Consumer Goods Technology, listed in Software Magazine's Top 500, selected as a Top 100 Logistics Information Technology Provider in Inbound Logistics, listed in the Top 100 Application Vendors in Supply Chain e-Business, included in MSI's Top 100 for its eighth year, and ranked as one of Start magazine's Hottest Companies.

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